Search Marketing Strategists
Business and FinancialAI Impact Assessment
This job may see some changes due to AI, but human skills remain important.
Search Marketing Strategists with an AI automation risk score of 64%. Analysis includes 36 core tasks.
Safer Career Paths
Market Research Analysts and Marketing Specialists
52% AI Risk
Higher ambiguity and stakeholder alignment.
Marketing Managers
34% AI Risk
Higher ambiguity and stakeholder alignment.
Advertising and Promotions Managers
39% AI Risk
Higher ambiguity and stakeholder alignment.
Key Tasks
Assist in the development of online transaction or security policies.
Identify methods for interfacing Web application technologies with enterprise resource planning or other system software.
Conduct financial modeling for online marketing programs or Web site revenue forecasting.
Optimize shopping cart experience or Web site conversion rates against Key Performance Indicators (KPIs).
Assist in setting up or optimizing analytics tools for tracking visitors' behaviors.
Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing or search marketing campaigns.
Assist in the evaluation or negotiation of contracts with vendors or online partners.
Propose online or multiple-sales-channel campaigns to marketing executives.
Upskilling Courses
Data Sources
Analysis based on O*NET data
