Advertising and Promotions Managers

Management

AI Risk

Moderate Risk

AI Risk Assessment: This role is classified as Medium Risk for automation. This role will likely evolve with AI integration but maintains significant human value.

AI Impact Analysis

Understanding the automation risk factors for Advertising and Promotions Managers professionals:

Work environment requires human interaction and presence
Scheduling and coordination activities
Report generation and documentation tasks

What Advertising and Promotions Managers Do

Core role overview and primary functions:

Advertising and Promotions Managers is experiencing meaningful AI augmentation, with technology reshaping—but not replacing—core workflows. Common activities include direct and coordinate product research and development. and Key responsibilities focus on working with computers. Professionals who blend domain expertise with AI tools for analysis and workflow automation will benefit most.

Key Responsibilities

Core activities and duties typically performed by Advertising and Promotions Managers professionals:

Direct and coordinate product research and development
Prepare budgets and submit estimates for program costs as part of campaign plan development
Prepare and negotiate advertising and sales contracts
Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals
Formulate plans to extend business with established accounts and to transact business as agent for advertising accounts

Human Advantage Skills

To thrive in an AI-enhanced workplace, Advertising and Promotions Managers professionals should focus on:

Strategic thinking and planning
Technology integration skills
Cross-functional collaboration
Quality assurance and oversight
Client relationship management
Process improvement expertise

Task Risk Analysis

Breakdown of individual tasks and their estimated automation exposure levels.

Task	Risk %
Direct and coordinate product research and development.	64%
Prepare budgets and submit estimates for program costs as part of campaign...	82%
Prepare and negotiate advertising and sales contracts.	67%
Direct, motivate, and monitor the mobilization of a campaign team to advance...	83%
Identify and develop contacts for promotional campaigns and industry programs that meet...	68%

View 3 more tasks

Task	Risk %
Assemble and communicate with a strong, diverse coalition of organizations or public...	58%
Formulate plans to extend business with established accounts and to transact business...	64%
Coordinate with the media to disseminate advertising.	64%

Note: We show representative tasks for clarity. Detailed methodology available on request.

Career Outlook

Future prospects and market trends for Advertising and Promotions Managers professionals:

Advertising and Promotions Managers professionals can expect a positive career outlook with opportunities for growth and evolution. The integration of AI tools is likely to enhance productivity and create new specializations within the field. Success will depend on embracing technology as a collaborative partner.